Abstract: Objective To explore the current situation of Chinese medicine culture self-confidence of college students of traditional Chinese medicine. Methods Taking the undergraduates of a Chinese medicine university as the research object, 579 undergraduates of a Chinese medicine university were surveyed and analyzed with self-designed questionnaires. The current situation of confidence in traditional Chinese medicine culture and the evaluation of education and teaching strategies were evaluated. The average score of cultural confidence questionnaires was calculated, with the highest score of 5 and the lowest score of 1. Results The average score of Chinese medicine cultural cognition was 3.24 ±0.69, emotion was 4.48±0.58, attitude towards western medicine culture was 4.90±0.60, and related behavior was 4.39±0.84. More than 60% of college students thought that they lack the education of traditional Chinese medicine culture and 73.58%considered that they lack practical teaching. The top three educational approaches that college students like were literary video, practical activities and network media. Conclusion College students have a general understanding of traditional Chinese medicine culture, but they have deep emotions about it, and have a correct attitude towards western medicine culture, and they are willing to inherit traditional Chinese medicine culture. However, the current situation of relevant education and teaching strategies is not very satisfactory. They hope to increase college students' confidence in traditional Chinese medicine culture by carrying out video network teaching and organizing practical activities.

Key words: traditional Chinese medicine culture, cultural confidence, college students of traditional Chinese medicine, education strategy, survey